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What to buy, where to buy it, and who to buy it from. Discover the looks and styles our editors are buying - and wearing.
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My 2026 Wardrobe Needs an Elegant Update—9 Zara and H&M Buys That Hit the Mark
All on the high street.
By Florrie Alexander
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Everywhere I Look, Stylish Women in Europe Are Carrying This Elegant, More Affordable Handbag
The definition of Scandi chic.
By Marina Avraam
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Trust Me: These 5 Anti-Trend Pieces Are Still Stylish in 2026
Eternally timeless.
By Sophie Robyn Watson
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Trust Me: This Timeless, Anti-Trend Saint Laurent Bag Is the Epitome of Great Taste
Stylish people have been carrying it for years.
By Florrie Alexander
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I Just Went to Paris—Here's Everything I Saw Fashionable French Women Actually Wearing
Classics you'll wear forever.
By Emily Dawes
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Not Skinny, Not Barrel-Leg: The Denim Trend That Makes Every Outfit Look Effortlessly Chic
Save for inspiration.
By Josephine Hadjiloucas
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It's Not Even Spring, But Zara's Already Nailed the 5 Trending Jackets of the Season
No need to wait.
By Brittany Davy
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London and New York's Coolest Girls All Agree: These Are the 10 Cult Designer Brands to Know Right Now
The ones to watch.
By Rebecca Rhys-Evans
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I Just Got Back From Paris—5 Outfits I'm Copying to Look Like a Local
When in doubt, turn to the French.
By Stephanie Sofokleous
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It’s Already Spring at Zara—5 Shoe Trends That Make Every Outfit Look More Polished in 2026
Luxury look, high-street price.
By Brittany Davy
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5 Celebrity-Loved '90s Denim Trends Any Stylish Person Would Still Wear Today
The chicest of throwbacks.
By Harriet Davey
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Hitting The Slopes Soon? 7 Chic Ski Trends You Need to Know for 2026
On piste and in style.
By Sophie Robyn Watson
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I Know You're a Fashion Person If This Lesser-Known The Row Bag Is on Your Wish List
Under the radar, for now.
By Florrie Alexander
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My 58-Year-Old Mum and I Went to Zara, H&M and COS—We Both Loved These 15 Expensive-Looking Pieces
Transcending generations.
By Poppy Nash
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I've Tried On So Many COS Trousers—From Wide-Leg to Barrel, These Are the Very Best
Courtesy of a trouser-obsessed editor.
By Florrie Alexander
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I Can't Stop Tracking Down Claudia Winkleman’s Traitors Outfits—Shop Her Exact Looks Here
Knits! Coats! Blazers!
By Marina Avraam
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This "Affordable" The Row Bag Used to Be Rarer Than the Margaux—Now It’s Back
But it won't be for long.
By Natalie Munro
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Sorry, Jeans—My Spring Uniform Involves This Unexpected Denim Staple Instead
Something different.
By Natalie Munro
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Trust Monikh: 12 Chic Pieces I'm Considering Adding to My Capsule Wardrobe
Staples to see you through.
By Monikh Dale
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2026’s It Bag Has Just Been Crowned, and All the Coolest Women You Know Already Own It
The 20-year-old icon is back.
By Marina Avraam
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The New Rules of Wearing Animal Prints in 2026
Wild at heart.
By Ava Gilchrist
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These Are the Chic Staples Stylish Women Will Wear on Repeat in 2026
Sponsor Content Created With NET-A-PORTER
They get our stamp of approval.
By Humaa Hussain
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If a Sophisticated French Woman Stepped Into COS, These Are the 9 Items She’d Pick Up
A ready-made capsule wardrobe.
By Florrie Alexander
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Finally, This Hard-to-Source The Row Bag Is Officially Back in Stock
My dream investment piece.
By Emily Dawes
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Not Cow, Not Deer—This Is the Trending Animal Print Fashion People Are Currently Wearing, and How
I’m seeing stripes this spring.
By Imani-Nia Francis-Tsolaki
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15 Expensive-Looking Pieces From COS, Mango and H&M Everyone Will Mistake for Designer
No one's gonna know.
By Maxine Eggenberger
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According to My Chicest Colleague, This Elegant Jacket Trend Is Going to Take Off Next
I can see it.
By Natalie Munro
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15 Expensive-Looking H&M Basics That Will Make You Look Instantly Elegant
You're welcome.
By Remy Farrell
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The Chicest Women I Know All Shop at Zara, H&M and COS—15 Elegant Pieces They’re Backing in 2026
You wouldn't believe they're high street.
By Marina Avraam
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European Women Know How to Look Polished—These Are the 7 Pieces That Make Up Their 2026 Capsule Wardrobe
Take note.
By Stephanie Sofokleous