Shopping
What to buy, where to buy it, and who to buy it from. Discover the looks and styles our editors are buying - and wearing.
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My Chicest Friend Tipped Me Off—COS's Elegant Stovepipe Jeans Are the It Style for 2026
So French-coded.
By Marina Avraam
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After Weeks of Searching, I Found an Even Chicer Alternative to The Row's Margaux, and It’s Still in Stock
Hailey Bieber is also a fan.
By Marina Avraam
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I Searched for a Chic, Rain-Proof Spring Coat—This Is the One Stylish People Can't Stop Wearing
Ready your spring wardrobe.
By Florrie Alexander
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From Affordable to Luxury: These Are the Best Gifts for the Women in Your Life
Gifts they'll actually keep.
By Brittany Davy
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Mark My Words: DeMellier's Timeless, Designer-Passing Handbag Will Be the Next Cult Buy
It's already moving fast.
By Florrie Alexander
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I'd Never Spend £600 on Designer Trainers—Here Is the Brand I'd Buy Instead
Prepare to see these everywhere.
By Remy Farrell
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In London, New York and Paris, Fashion's Chicest Dressers Can’t Stop Wearing These 7 Shoe Trends With Wide-Leg Trousers
A fail-safe combo.
By Imani-Nia Francis-Tsolaki
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Sure, Black Leather Jackets Are Timeless, But Everyone in Fashion Is Opting for This Chicer Colour Instead
Come and see why.
By Emily Dawes
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My Waisted Cardigan Makes Me Look 10 Times More Expensive—I Found Another 12 That Are Just as Good
The elegant knit to know.
By Florrie Alexander
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We Spent Months Trying on White T-Shirts—These Are the Absolute Crème de la Crème
Top of the tops.
By Ava Gilchrist
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The 9 Most Expensive-Looking Pieces on the High Street This Week
Handpicked by an editor.
By Florrie Alexander
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H&M's New-In Section Has Never Looked So Expensive—15 Items Stylish Women Will Be All Over
A treasure trove of chic finds.
By Marina Avraam
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Hold the Crew-Neck Cardigans—In 2026, Women With Good Taste Are Wearing This Chic Style Instead
Spring capsule wardrobe, complete.
By Marina Avraam
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The Most Stylish Women I Know Have One Thing in Common: This Sleek, Timeless Leather Jacket
Hailey and Bella called it.
By Florrie Alexander
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Cigarette Jeans Are Officially Black—5 Tops That Look Chicest With Them
Easy looks.
By Harriet Davey
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Not Sambas, Not Sneakerinas—This Is the Trainer Trend Most London Girls are Wearing Instead
Londoners know trainers.
By Natalie Munro
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Surprise! The Chic Ear Cuffs Fashion People Are Wearing Are Actually a Tech Accessory
Sponsor Content Created With HUAWEI
Wireless crew, assemble.
By Felicia Pennant
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Pause the Trainers—These Are the 5 Shoe Styles That Work Best With Cigarette Jeans
Perfect pairings.
By Natalie Munro
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M&S Has Done It Again: 6 Incredibly Chic Spring Shoe Trends to Shop Now
Peak affordable luxury.
By Emily Dawes
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Forget Black—Elegant European Women Are Wearing Loafers in This Far Trendier Colour Instead
I rounded up the best.
By Melissa Epifano
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Suddenly, Sophisticated Women in London and Copenhagen Are Carrying This Elegant, Under-the-Radar Bag
A timeless addition.
By Florrie Alexander
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It's Official: These Are the Best Petite Trousers, Tried and Tested by a 4'11" Fashion Editor
I know my stuff.
By Jazzria Harris
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The Chicest Women I Know All Shop at Zara, Mango and COS—15 Elegant Pieces They’re Eyeing Up Now
The ultimate shopping list.
By Poppy Nash
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Zara's New-In Section Is So Elegant Right Now—19 Sophisticated Buys That Will Sell Out By Next Weekend
Too good to miss.
By Florrie Alexander
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This Iconic Watch Has Returned With a 2026 Makeover, But How Does It Compare to the '80s Original?
An investment worth making.
By Maisie Bovingdon
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I've Just Come Back From Paris—7 2026 Shoe Trends French Women Are Wearing With Jeans
Perfect pairings.
By Brittany Davy
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The Runways Have Spoken: These Are the Chicest Jeans-and-Shoe Combinations You Can Wear Right Now
Runway-approved.
By Natalie Munro
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My V-Neck Jumper Earns Me the Most Compliments—9 Equally Chic H&M, Zara and Reformation Styles
The perfect knit.
By Marina Avraam
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I've Done the Research—These Are the 6 Basic Items French Women Will Wear With Jeans This Year
Easy elegance.
By Brittany Davy
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Black Trousers Are a Timeless Wardrobe Staple—5 Shoe Colours That Make Them Look Their Chicest
Take your pick.
By Stephanie Sofokleous