Buying guides
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Shower Oils Are the Chic Shortcut to Baby-Soft Skin—12 Beauty Editors Love
Dryness, begone.
By Eleanor Vousden
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This Is How to Build a Luxury Capsule Wardrobe for Spring That'll Never Go Out of Style
Only the best buys.
By Humaa Hussain
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I'm Calling It: Zara's Timeless Reversible Trench Coat Will Be Out of Stock By the Weekend
Two looks in one.
By Florrie Alexander
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I Swear By Retinol for My Face—These Body Lotions Deliver the Same Smoothing Results
The ultimate bodycare upgrade.
By Grace Day
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And Now, 4 Easy Outfits With Jeans to Wear This Spring
Copying these looks stat.
By Lauren Adhav
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If Sienna Miller Stepped Into Zara, These Are the 9 Elegant Items She'd Pick Up
From elegant outerwear to boho accessories.
By Florrie Alexander
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Everyone's Still Wearing Cardigans for Spring—My Fashion Friends Are Getting Theirs From Zara, H&M or COS
Affordable but extremely chic.
By Emily Dawes
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My Friend Wants an Elegant Wardrobe On a Strict Budget—9 Zara, COS and H&M Buys I Sent Her
The chicest buys on the high street.
By Florrie Alexander
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These Colour-Depositing Hair Masks Are So Good, We Cancelled Our Salon Appointments
All of the hair colour, none of the commitment.
By Eleanor Vousden
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The Luxury Brand That Gave Us Multiple It Bags in the 2010s Has a New Style, and Fashion People Are Already Carrying It
Immediately yes.
By Humaa Hussain
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If Not Looking Dated Is Your 2026 Goal, Try These 5 Colour-Pairing Trends Fashion People Are Wearing
Including the buzziest hues of the season.
By Ruby Ford-Dunker
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I'm a Fashion Editor Living in Paris—5 Spring Microtrends French Women Are Already Backing
A few simple tweaks.
By Avalon Afriyie
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Creamy, Warm and Moreish: These Pistachio Perfumes Are How to Smell Uniquely Expensive
Unexpectedly delicious.
By Mica Ricketts
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I'm in the Mood for Something New Yet Timeless—These H&M and Zara Buys Are It
Peek at an editor's wish list.
By Maxine Eggenberger
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My French Friend Swears By H&M's Expensive-Looking Basics—9 Staples She’s Currently Stocking Up On
J'obsessed.
By Marina Avraam
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Move Over, Ballet Flats—This Expensive-Looking Loafer Trend is All Anyone With Taste Wants to Wear
Mary-Kate and Ashley, included.
By Ava Gilchrist
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They're Here: The 7 Skincare Brands Dermatologists Always Come Back To
Including some affordable heroes.
By Shannon Lawlor
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My Chicest Friend Tipped Me Off—COS's Elegant Stovepipe Jeans Are the It Style for 2026
So French-coded.
By Marina Avraam
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I Searched for a Chic, Rain-Proof Spring Coat—This Is the One Stylish People Can't Stop Wearing
Ready your spring wardrobe.
By Florrie Alexander
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Mark My Words: DeMellier's Timeless, Designer-Passing Handbag Will Be the Next Cult Buy
It's already moving fast.
By Florrie Alexander
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I Love Baccarat Rouge 540—These 9 Affordable Perfumes Give Similar Vibes
Expensive-smelling scents, this way.
By Grace Lindsay
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Sure, Black Leather Jackets Are Timeless, But Everyone in Fashion Is Opting for This Chicer Colour Instead
Come and see why.
By Emily Dawes
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I've Tested Hundreds of Mascaras—These 11 Are All Under £15 and Genuinely Amazing
Level up your lashes without breaking the bank.
By Grace Lindsay
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H&M's New-In Section Has Never Looked So Expensive—15 Items Stylish Women Will Be All Over
A treasure trove of chic finds.
By Marina Avraam
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Hold the Crew-Neck Cardigans—In 2026, Women With Good Taste Are Wearing This Chic Style Instead
Spring capsule wardrobe, complete.
By Marina Avraam
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And Now, Our List of the Best Perfumes of All Time
From Chanel to Le Labo.
By Grace Day
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This TikTok-Approved Mascara Trend Is Perfect for Lazy Girls—After Testing It, Here's Our Verdict
It's so underrated.
By Grace Day
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Surprise! The Chic Ear Cuffs Fashion People Are Wearing Are Actually a Tech Accessory
Sponsor Content Created With HUAWEI
Wireless crew, assemble.
By Felicia Pennant
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Warm, Syrupy and Jammy—These 6 Perfumes Keep Me Smelling Expensively Delectable
Good enough to eat.
By Brittany Davy
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M&S Has Done It Again: 6 Incredibly Chic Spring Shoe Trends to Shop Now
Peak affordable luxury.
By Emily Dawes