in Features

Junior Branded Content Editor
Humaa is the Junior Branded Content Editor at Who What Wear UK, specialising in trend-led beauty and fashion content. Previously an editor at Who What Wear US and British Vogue, she brings years of product-testing expertise. Off duty, she's working through her endless Kindle TBR.
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Fashion People Swear By Vince—These 25 Chic Pieces From the Spring 2026 Collection Need Your Immediate AttentionSatin pants! Effortless sweaters! Jelly sandals!
By Jennifer Camp Forbes
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Let's Talk About Good Basics and Shoes—These Nordstrom Staples Read Cool Fashion PersonYes, It sneakers are included.
By Bobby Schuessler
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I'm Revamping My Closet With These 5 Elevated Basics for a Chic Winter WardrobeYou'll wear these for years to come.
By Jennifer Camp Forbes
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Hi, Stylish Clothes—These New Zara Items Are Easy to Wear and Incredibly ChicIncluding amazing elevated basics.
By Bobby Schuessler
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I'm a 59-Year-Old Stylist—My Closet Wouldn't Be the Same Without These 10 StaplesFrom a key accessory to a casual go-to.
By Bobby Schuessler
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Italian, Spanish, and British Women Surprisingly Have These 6 Winter Staples in CommonDifferent area codes, same winter uniform.
By Sierra Mayhew
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I Think These Cute Under-$50 Basics Would Look Stellar With Jeans, Skirts, and SweatersChic, affordable finds.
By Josephine Hadjiloucas
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If My Luggage Were Lost, I'd Repurchase These 9 Basics ImmediatelyYes, they're that good.
By Allyson Payer
