Sorry, Thongs—Gigi Hadid Just Brought Back This "Dated" Rival at the Victoria's Secret Fashion Show
Underwear lines and all.
Gigi Hadid is no stranger to the Victoria's Secret Fashion Show, and her walk is always one of the most memorable, from her 2015 debut as a "Pink girl" to last year's glittery pink teddy for the show's return to New York in 2024. This year, well, let's just say the performance went straight to the top of her all-time hits, and not just because the supermodel looked fantastic on the runway to the soundtrack of Madison Beer singing "Make You Mine" sultrily in the background, surrounded by fan dancers. Her look also made a strong statement about the state of lingerie in 2025—without Hadid having to say a single word. The message: Thongs, you're done. It's time for the return of boy shorts.
After years of thong supremacy, it would take a lot for them to be dethroned, but Hadid kicking off her night in a pair of hot-pink lace boy shorts might just be impactful enough to get the job done. With the "dated" lingerie trend, she wore a matching longline bra (bedazzled with tiny rhinestones), another oft-forgotten piece in the vast world of undergarments, as well as a voluminous pink cape made of flowers that draped behind her throughout her walk. To complete the ensemble, she strutted in a pair of strappy pink heeled sandals.
She wasn't the only model at the Victoria's Secret Fashion Show that ditched more expected thongs for boy-short underwear. Alex Consani and Adriana Lima both, too, donned boy shorts on the catwalk. Plus, adding to this claim, Hadid's second look didn't feature the no-lines bottoms either. Instead, she wore a white, corset one-piece with flowy attached shorts that accompanied her supersized matching wings. A coincidence? We think not.
Sure, thongs will never be truly "out." They're too practical to leave our underwear drawers for good. Will boy shorts, however, come back to give them a run for their money in 2025? All signs point to yes.
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Eliza Huber is currently the Associate Editorial Director at Who What Wear. She joined the company in 2021 as a fashion editor after starting her career as a writer at Refinery29, where she worked for four years. During her time at WWW, she launched Go Sports, the publication's sports vertical, and published four (and counting) quarterly issues tied to the WNBA, Formula One, and more. She also created two franchises, Let's Get a Room and Ways to Wear; profiled Dakota Fanning, Diane Kruger, Katie Holmes, Gracie Abrams, and Sabrina Carpenter for WWW's monthly cover features; and reported on new seasonal trends, up-and-coming designers, and celebrity style.