I Give It a Week Before Everyone With Taste Is Wearing This Elegant Pant Trend

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Sometimes, all it takes is one person to kick-start a major trend or be the catalyst for an item going viral. When that person is Hailey Bieber, well, a successful outcome is practically guaranteed. Over the last week, photos of Bieber wearing black kick-flare trousers all over Los Angeles have flooded my Instagram feed, sending people in the comments into a frenzy as they try desperately to find out which exact pair she's wearing. Everyone, it seems, is ready to pack up their wide-leg, cigarette, and capri black pants. They want kick flares, and they want them now.

Well, according to Australian stylist and fashion historian Kim Russell (or, as you might know her, @thekimbino), Bieber's new go-to bottoms are by the Spanish fashion brand Gimaguas. More specifically, they're the Lula Trousers, a low-rise kick-flare silhouette with an elastic waistband that is currently selling out like crazy—at least, they are on Ssense. The brand's website is fully stocked.

Hailey Bieber is seen on March 26, 2025 in Los Angeles, California.

(Image credit: Dutch/Bauer-Griffin/GC Images/Getty Images)

On Hailey Bieber: Tiffany & Co. Tiffany Lock Earrings ($3300) and Elsa Peretti Bone Ring ($5000); The Row shoes and trench; Gimaguas Lula Trousers ($175); Marni top

Bieber first wore the now-viral bottoms on Wednesday when she went out to dinner in Los Angeles with Justin Bieber. For the occasion, she styled a '90s-inspired ensemble made up of a khaki car coat by The Row, a striped Marni tee, her Gimagaus pants, an oversize clutch bag, and The Row's Cybil Mules. Fashion people everywhere gave the look two thumbs up across Instagram and Twitter.

Hailey Bieber was spotted having lunch at Beverly Glen Deli wearing a black leather bomber jacket and high-waisted flared trousers.

(Image credit: Backgrid)

On Bieber: Gimaguas Lula Trousers ($175)

The following day, she was spotted in the bottoms again, both on Justin's Instagram and at Beverly Glen Deli. This time, she paired them with black ballet pumps (a shoe trend beloved by fellow models Kendall Jenner and Kaia Gerber) and a cropped black leather bomber jacket. Coincidence? I think not. The Rhode founder is clearly leaning heavily into the kick-flare pant trend, and you should too.

Scroll down to shop the best pairs available right now.

Shop black kick-flare pants:

Eliza Huber
Eliza Huber
Associate Editorial Director

Eliza Huber is currently the Associate Editorial Director at Who What Wear. She joined the company in 2021 as a fashion editor after starting her career as a writer at Refinery29, where she worked for four years. During her time at WWW, she launched Go Sports, the publication's sports vertical, and published four (and counting) quarterly issues tied to the WNBA, Formula One, and more. She also created two franchises, Let's Get a Room and Ways to Wear; profiled Dakota Fanning, Diane Kruger, Katie Holmes, Gracie Abrams, and Sabrina Carpenter for WWW's monthly cover features; and reported on new seasonal trends, up-and-coming designers, and celebrity style.